Taking duty for a way we deal with our prospects’ information is vital for our means to assist them develop higher, and construct and preserve belief. In honor of Earth Day, Xiaoxi O’Beirne discusses how, as a Authorized Program Supervisor, she works cross-functionally to ship sustainable and sturdy governance practices.
Q&A
Q: Are you able to share extra about your position, and in addition what buyer belief has to do with HubSpot’s ESG efforts?
Hello everybody! I’m a part of the Authorized Program Administration staff, a small however mighty unit. I present program administration help on multi-year strategic planning and execution of Authorized goals. My work includes thrilling and impactful packages akin to AI belief and security, privateness and information governance, amongst others.
By means of a Buyer Belief & ESG initiative again in 2023, I recognised that our objectives in Buyer Belief and ESG overlap, regardless of their distinctive focuses. Buyer Belief emphasizes information privateness, safety, compliance, sustainability, and good governance. ESG prioritises environmental duties and social impacts, in addition to company governance (together with privateness, safety, and threat administration). The shared aim is a sturdy and secure governance tradition, which in return fosters buyer belief and reinforces staff’ sense of working for a accountable firm.
In recent times, prospects more and more worth their provider’s sustainability initiatives and affect. Actions akin to making “inexperienced” selections when planning occasions, choosing distributors, and collaborating with prospects profit HubSpot by creating a long-lasting, constructive influence. I imagine HubSpot’s ESG efforts assist us earn and preserve buyer belief by constructing a sustainable tradition and aligning with our HEART values.
HubSpot’s Buyer Belief Middle and our new reliable AI area (belief.hubspot.com/ai) present additional data for purchasers to find out about our safety, privateness, and accountable AI practices.
Q: How do you’re employed to construct sustainable governance practices throughout HubSpot?
Transparency, effectiveness, and accountability come up as my prime three priorities.
We transparently focus on our governance construction. Our administration staff communicates the “why” behind firm initiatives and are open to people’ questions and suggestions.
We promote automation and leverage authorized tech to extend effectiveness and accuracy. The place a number of laws apply, we select the very best customary for compliance.
Our SOC 2 compliance, an exterior audit, reveals prospects our robust information safety and product reliability. Moreover, our Stage 2 EU Cloud Code of Conduct certification, featured in our 2024 Sustainability Report, underscores our dedication to information safety, fulfilling over 80 necessities and demonstrating GDPR compliance. You could find our SOC 2 Kind II Report and EU Cloud Code of Conduct certification in our Buyer Belief Middle.
Q: Within the final 12 months, what’s one thing you’ve achieved that you’re most happy with?
Final 12 months, I’m notably proud that our staff not solely made important progress in constructing moral and accountable AI but additionally communicated this effort transparently to the general public. We launched AI mannequin playing cards, AI Belief FAQs, and thought management messaging. Authorized executives revealed articles by means of BSA (Why AI? – HubSpot AI’s influence on prospects and AI@Work – HubSpot’s democratizing AI for workers and prospects); interviewed on EUCoC’s Throughout the Cloud to advertise privateness, compliance and moral AI; and made appearances in podcasts and LinkedIn posts to advertise HubSpot’s accountable AI utilization.
Interested by studying extra about this work?
- HubSpot’s strategy to accountable AI, which is rooted in belief, transparency, and accountability.
- Evaluation the AI mannequin playing cards for our dedication to transparency and good governance.
- Learn the press launch article to study extra about our compliance with the EU Cloud Code of Conduct.
- Go to our HubSpot Belief Middle to study extra concerning the privateness, safety and compliance stories about our methods and merchandise.
Completely happy Earth Month and thanks to Xiaoxi for sharing how her staff is considering sustainability day-after-day!
