I’m sure that we run ChurnZero’s enterprise utilizing information from at least two dozen SaaS merchandise: Buyer Success platform, CRM, advertising automation, help, finance, HR and extra. These platforms are essential to the corporate—however please kill me if you need me to log in to all of them.
Let’s share information, not software program logins.
Some firms supply logins to anybody and everybody as a profit. However except you’re a company-wide instrument like Slack or Microsoft or Google, this can be a not a profit.
Our prospects’ ChurnZero information makes their complete enterprise tick, not simply their Buyer Success crew. It helps their product crew tackle buyer wants. It lets their gross sales crew goal prospects who match. Help makes use of it to troubleshoot seamlessly. Finance can forecast renewals higher.
Can your CS platform give your friends the fitting information, proper now, or do they only get a login?
Beware limitless entry for departmental merchandise
A contemporary, customer-centric firm makes use of platforms that put the information in all places it must be.
If your organization is contemplating any departmental platform, however particularly a CS platform, providing limitless entry as a profit, be suspicious. It’s probably hiding a scarcity of fine information sharing and integrations. Limitless entry is a lazy approach to get round this shortcoming, and places the onus on the person to do the precise work.
ChurnZero understood this early. As CEO, I undoubtedly don’t need each SaaS login. Actually, I look askew at anybody CxO who gives that to me. I need the metrics the place I’m, after I want them. So does the CFO, the top of product, the shopper help rep. So do you.
You don’t have time to enter Salesforce to get buyer info, or Zendesk for the most recent help tickets, nor do you’ve got time to be taught the brand new finance system to get up to date numbers.
The perfect and trendy method to information sharing
Buyer information have to be shared in all places inside the enterprise—and with trendy SaaS, it may be. To a CEO like me, the fitting method seems to be like this:
Your gross sales crew sees it within the CRM. ChurnZero integrates bi-directionally with CRMs together with Salesforce and Hubspot.
Your help crew has it in Zendesk. Equip them with entry to key buyer particulars like well being and utilization information for a seamless buyer expertise with quicker resolutions.
Your spreadsheet has the most recent numbers. ChurnZero updates your Excel 365 or Gsuite sheets robotically.
When issues occur, you recognize. Actual-time electronic mail or chat alerts preserve you in control.
Get a dashboard in the event you want it. Give your CS crew the specs and allow them to ship you a customized KPI dashboard.
Works seamlessly together with your information system. If we don’t combine together with your platform natively, simply use our REST API. ChurnZero integrates your buyer information straight into highly effective instruments corresponding to Tableau, Energy BI, and Microsoft Excel.
It takes a whole lot of work, but it surely’s our work, not yours. Should you choose a unique platform that doesn’t share this philosophy, it’s in your colleagues to do the work as an alternative.
Discover out extra about ChurnZero’s method to Buyer Success information sharing right here.
