If the catchphrase, “Present me the cash!” rings a bell, then you definately already know David Meltzer.
Within the high-stakes world of sports activities leisure, Meltzer guided athletes to championship success as CEO of the Leigh Steinberg Sports activities & Leisure company—the inspiration for Jerry Maguire.
Now, because the newly appointed chairman of the Napoleon Hill Institute’s Company Division, he’s calling the performs for a distinct type of victory: remodeling Hill’s success ideas right into a successful technique for at present’s enterprise leaders.
The comeback story
Like many nice sports activities narratives, Meltzer’s journey features a gorgeous setback. After shedding $100 million, he turned to a trusted teaching handbook: Napoleon Hill’s Assume and Develop Wealthy. (Hill, who died in 1970, was a self-help creator recognized for his philosophies on management, self-motivation and particular person achievement.)
“I used to inform folks, ‘Each time I learn Assume and Develop Wealthy, I make one other million {dollars},’” Meltzer remembers.
What began as a joke turned his blueprint for rebuilding, which led to his present position as a globally acknowledged entrepreneur, enterprise coach and media powerhouse.
When Meltzer wrote his first ebook, Linked to Goodness, he approached the Napoleon Hill Basis for steerage, eager to seize the identical pragmatic religious reconciliation he present in Hill’s work. As he delved deeper into Hill’s different works, significantly Outwitting the Satan, Meltzer found a treasure trove of knowledge that might form his management philosophy.
“I began to see a development,” Meltzer explains. “A few of the most seminal private improvement and entrepreneurial data that has impressed all the best folks world wide was dying as a result of they didn’t have the understanding of the brand new media, the brand new platforms.”
His mission: Make sure that these foundational ideas attain at present’s company leaders by way of fashionable channels.
“My heroes, like Bob Proctor and Wayne Dyer and the Zig Ziglars of the world? No person knew them anymore,” he says. This realization drove him to motion—first by way of licensing Assume and Develop Wealthy for movie and ebook initiatives, and finally in his position as chairman of the institute’s new company division.
The 4-quarter technique
“The reality vibrates the quickest,” he says. For this reason he believes Hill’s teachings don’t want reinvention—simply reimagination.
Simply as championship groups want a complete recreation plan, Meltzer has developed a four-quarter technique to modernize Hill’s legacy:
First quarter: CAPTURE
Like preserving recreation movies from legendary matches, Meltzer’s group is digitizing Hill’s huge archive of handwritten notes, deteriorating movies and unique manuscripts.
Throughout his go to to the archives, Meltzer found “mind-blowing” typewritten content material that was “so earlier than its time that it doesn’t should be modified—it simply must be offered appropriately.”
Second quarter: MODIFY
Very like how fashionable coaches adapt traditional performs for at present’s recreation, this part focuses on remodeling Hill’s content material for modern platforms. “It’s not about rewriting something,” Meltzer emphasizes. “It’s about understanding methods to current the identical data.”
Right here, his group is changing prolonged chapters into digestible social media content material and reworking key ideas into short-form movies.
Third quarter: AMPLIFY
This part leverages what Meltzer calls “stage idea”—utilizing greater levels with greater folks to achieve a better viewers. Like a championship recreation broadcast globally, this technique goals to increase Hill’s attain throughout the digital panorama by way of partnerships with influential leaders and companies to doubtlessly contact all 8 billion folks on the planet.
Fourth quarter: PERPETUATE
The ultimate quarter focuses on sustaining Hill’s unique “frequency” whereas rising exponentially—like preserving a group’s successful tradition whereas increasing its fan base. This includes making a social ecosystem the place Hill’s teachings can thrive authentically, with out dilution or distortion.
Strategic market enlargement
When the Napoleon Hill Institute launched its company division on Jan. 11, 2025, the date held a private significance for Meltzer. “I’m a 1-11 man,” he explains, referencing his birthday on Jan. 11 at 1:11. Meltzer believes that the launch date aligns together with his private connection.
Market evaluation drove Meltzer’s first two main initiatives, revealing that organizations just like the Carnegie Institute discovered their biggest success within the Center East and North Africa area. “Why recreate the wheel?” he notes. “We’re going to start out with the most important and greatest alternatives.”
Concurrently, as chairman of the Unstoppable Basis and the daddy of three daughters, “woman dad” Meltzer prioritized the Girls’s Division, which emerged as a cornerstone of the institute’s mission to empower people worldwide. Underneath the management of Institute CEO Cliona O’Hara, the Girls’s Division was strategically developed with a devoted accomplice to refine, rebrand and amplify current packages tailor-made to girls’s private {and professional} development.
Recognizing the demand for specialised empowerment initiatives, the institute built-in this division alongside different key areas, reminiscent of private teaching and company improvement. By leveraging confirmed fashions and increasing into high-impact areas just like the Center East and North Africa, the Girls’s Division ensures that its packages attain and uplift feminine executives and entrepreneurs globally.
The victory technique
As government producer of the 2 Minute Drill and the digital enterprise present Elevator Pitch from Entrepreneur, Meltzer is aware of methods to attain fashionable audiences. Two basic performs from Hill’s playbook information his management technique: particular function and management of impulse. These ideas formed his restoration from monetary devastation and proceed to information his management method.
“The mixture of knowledge and religion that Napoleon Hill writes about,” Meltzer displays, “shortens the space of resistance that we create in our lives.” This philosophy manifests in what he calls “nonnegotiable habits”—every day practices that combine private {and professional} development, together with prioritizing sleep, well being and household alongside finance and productiveness.
Trying forward, Meltzer faces what he deems “the problem of the ‘massive O, little C’”—enormous alternative with presently restricted functionality. He’s targeted on constructing a sustainable legacy.
“The quickest means to achieve success,” he says, “is to search out individuals who sit in a scenario that you just wish to be in and ask them for instructions—after which assist others do the identical.”
12 timeless ideas of Napoleon Hill’s Assume and Develop Wealthy
In the event you take something from Meltzer’s wealth of expertise, let or not it’s these 12 ideas, which he’s drawn from Assume and Develop Wealthy:
- Want: Domesticate a burning want—the place to begin for all achievement.
- Religion: Consider in your potential to appreciate your objectives.
- Autosuggestion: Program your thoughts with constructive affirmations.
- Specialised data: Purchase experience in your chosen subject.
- Creativeness: Use your creativity to ascertain success.
- Organized planning: Develop concrete motion plans.
- Choice: Make immediate, agency choices.
- Persistence: Keep unwavering dedication.
- Mastermind group: Collaborate with a supportive community.
- The unconscious thoughts: Focus your unconscious in your targets.
- The mind: Harness your mind’s potential for innovation.
- The sixth sense: Develop and belief your instinct.
In a nutshell, Assume and Develop Wealthy underscores the facility of mindset, relentless effort and strategic planning because the keys to unlocking each wealth and lasting success.
This text initially appeared within the July/August 2025 problem of SUCCESS® journal.
Picture courtesy of David Meltzer Enterprises
