Do you need to discover ways to earn a living on Amazon? At present’s interview is with Stephen from Market SuperHeroes, who sells on Amazon. Stephen used to work at a authorities job. On paper, it appeared like a fantastic gig. However deep down, he needed extra. Extra freedom, extra time, and extra objective. That need led…
Do you need to discover ways to earn a living on Amazon?
At present’s interview is with Stephen from Market SuperHeroes, who sells on Amazon.
Stephen used to work at a authorities job. On paper, it appeared like a fantastic gig. However deep down, he needed extra. Extra freedom, extra time, and extra objective. That need led him down the trail of on-line enterprise, and finally, to promoting on Amazon.
Now, his Amazon enterprise has handed the $1,000,000 mark yearly, and he teaches others tips on how to construct profitable reselling companies too – even when they’re simply getting began and solely have a couple of hours every week.
On this interview, Stephen shares precisely how he did it, how a lot you’ll be able to actually make, and the way inexperienced persons can comply with the identical easy system to start out being profitable on-line. He solutions questions comparable to:
- Is there actually nonetheless room for brand new Amazon sellers?
- How a lot can somebody really make promoting on Amazon?
- What sort of gadgets are you able to promote on Amazon?
- What are some challenges an individual could face by promoting on Amazon? What occurs to gadgets that don’t promote?
- Plus extra!
If you happen to’ve ever needed to discover ways to begin an actual Amazon enterprise, this can be a must-read!
Stephen additionally put collectively a free step-by-step information: The Easy Amazon Aspect Hustle eBook. It’s full of suggestions that can assist you get began, what merchandise to search for, and tips on how to make your first gross sales – even with simply a few hours every week. Click on right here to seize your free copy and begin studying at present!
How I Give up My 9-5 And Made $1.4 Million Final 12 months Promoting Merchandise On Amazon
If you wish to discover ways to begin a enterprise promoting on Amazon, this interview is a superb place to get began.
1. Let’s begin together with your story. What have been you doing earlier than Amazon, and the way did this entire factor start?
Over 12 years in the past now, I had what you’d most likely name a “secure” job — working in a authorities position on the Psychological Well being Fee in Dublin, Eire. First rate paycheck, good advantages, stability. However each lunch break, each quiet second, I used to be Googling “tips on how to earn a living on-line.” I didn’t need to be caught on this “safe” job eternally – as a result of I felt like there was extra. Extra freedom. Extra objective. Extra risk.
After all, the web will throw each rip-off possible at you whenever you search that stuff. Get-rich-quick “gurus,” crypto schemes, apps that promised passive earnings however paid you pennies on your time. I attempted fairly a couple of issues. Most of it didn’t work.
Then, a random dialog modified my life. A buddy of my aunt’s was quietly crushing it with an eCommerce or bodily merchandise enterprise. I didn’t hesitate. I drove throughout the nation to fulfill him and ended up in his freezing chilly warehouse (again then, you needed to do all of this your self – not anymore, fortunately!), studying the whole lot I might about promoting bodily merchandise on-line. It was hands-on, unglamorous, and the perfect crash course I might’ve requested for.
I began with reselling present manufacturers on Amazon. It was a simple, easy option to be taught the ropes and get fast wins. Over time, we expanded into non-public label (the place you construct your personal branded merchandise) and finally launched Market SuperHeroes to assist others do the identical.
Quick ahead a couple of years, and I now run the enterprise with my sister and CEO, Lisa. We work with world-class educators on this area, and we’ve offered thousands and thousands in product throughout Amazon marketplaces globally.
We now run a web-based training platform that’s helped almost 10,000 individuals begin their very own Amazon companies. In 2024, one in every of our personal Amazon accounts cleared $1.4M in income. And 2025? It’s shaping as much as be even larger.
However right here’s the factor: you don’t have to create the subsequent viral product or be a advertising genius to do that. You don’t even must be on digicam or provide you with concepts on what to promote. You simply want to know tips on how to promote easy, on a regular basis gadgets that folks already need – and plug into Amazon’s unbelievable success system.
That’s what we train. And it really works.
2. What does it really imply to “promote on Amazon”? Are you able to clarify this in beginner-friendly phrases?
Completely. Think about this: you discover a product that persons are already shopping for — say, a particular model of shoe, like Converse. You get a couple of containers of these footwear at a reduction from one other retailer (both regionally or on-line), and also you ship them to Amazon’s warehouses.
Now right here’s the magic: Amazon shops these merchandise, lists them for you, handles customer support, ships them out when somebody buys — they do all of the “laborious” stuff. You simply deal with discovering merchandise which you could checklist at a revenue on Amazon.
That system known as Success by Amazon (FBA) — and it’s what lets you run an actual enterprise in your spare time.

Take into consideration what this implies virtually. When a buyer locations an order on your product, you don’t need to do something.
You’re not speeding to pack containers, standing in line on the put up workplace, or answering customer support emails at 11 PM. Amazon handles all of that for you!
We train two principal methods to get began:
Reselling (Retail/On-line Arbitrage)
You discover discounted gadgets on web sites like Walmart, Boots, and even clearance sections of on-line retailers — then checklist and promote them on Amazon for a revenue. It’s beginner-friendly as a result of:
- You can begin small — even with $500 or much less
- You don’t have to create a model or take care of abroad suppliers
- You see outcomes quick — typically in your first week!
This mannequin is what we’ll be speaking extra about in at present’s weblog put up!
Wholesale (Speed up Mannequin)
Right here, you purchase branded merchandise immediately from home suppliers (for instance, within the USA). You get permission to resell these things and usually get higher pricing.
Then you definitely checklist them on Amazon and goal to win a share of the Purchase Field — that is the primary “Add to Cart” part on a product web page. When a number of sellers supply the identical merchandise, Amazon rotates who seems there all through the day.
If you happen to’re priced competitively and meet sure standards, your supply will get featured — that means you can also make gross sales even when others are promoting the identical product.
That is superb when you’ve gotten some traction with reselling and need to scale quicker. Our wholesale skilled, Mike, runs this aspect of the coaching, and he’s good.
In each fashions, you’re not reinventing the wheel. You’re plugging into an present ecosystem, fixing actual issues with merchandise are already promoting from massive manufacturers like Crayola, Fisher Value, and extra, and taking your slice of the pie.
Right here’s an outline of what the method seems to be like…


However if you happen to’re a newbie? Kickstart is the right place to start out. And Josh, our reselling skilled (and my enterprise associate), is the one who guides you step-by-step inside that program.
Oh, and talking of Kickstart, we put collectively a free e-E-book not too long ago that may train you in-depth how this mannequin works and what sort of outcomes you’ll be able to anticipate whenever you get began…
Click on right here to get your free copy now!
3. Is there actually nonetheless room for brand new Amazon sellers? Or is the market saturated?
That is most likely the #1 delusion that retains individuals from beginning. And I get it — Amazon’s large. However let me be clear: There has by no means been a greater time to start out.
Why? As a result of Amazon is rising quicker than ever. Over 60% of their product gross sales now come from third-party sellers — individuals such as you and me. They want us to maintain up with demand.
And right here’s the kicker: Amazon is a dwelling, respiration market. Stock ranges shift, costs fluctuate, and sellers come and go. There are all the time gaps — and people gaps are alternatives for sensible sellers.
In 2024 alone, we noticed whole inexperienced persons are available in, discover easy merchandise like kitchen instruments or haircare gadgets, and begin producing a whole lot (even 1000’s) in month-to-month revenue in a matter of weeks.
Plus, the best way we train Amazon promoting isn’t about guessing or “getting fortunate.” It’s strategic. We use confirmed instruments and strategies to spot alternatives — merchandise that persons are shopping for, that don’t have sufficient competitors, and that we will supply for lower than they promote on Amazon.
So sure, there’s loads of room. If you happen to comply with a system and deal with it like an actual enterprise, the alternatives are broad open.
4. How a lot can somebody really make doing this?
It relies upon — and I say that to not dodge the query, however as a result of it actually does rely upon a couple of issues: how a lot you make investments, how constantly you’re employed, and the way nicely you comply with the system.
This isn’t one in every of these get wealthy fast issues the place I inform you you’re going to be a millionaire subsequent month, and if I did, I’d hope you wouldn’t belief me very a lot. As I share these numbers, know this – we will’t and gained’t promise that you simply’ll have the identical outcomes. After all, leads to any enterprise could range.
That stated, let’s discuss actual numbers.
With our Kickstart Reselling technique, we’ve seen:
- Individuals begin with $500–$1,000 and develop to $1,000–$2,000/month in revenue fairly rapidly
- Others reinvest and scale to $5,000–$10,000/month
- Some develop additional and use earnings to fund larger stock, finally going full-time
It’s a actual enterprise mannequin that rewards consistency and sensible selections — however in contrast to most companies, you can begin seeing gross sales inside weeks. In actual fact, right here’s one in every of my favourite latest tales:
“I despatched my first merchandise into Amazon in March 2024, and made my first gross sales simply 3 days later. That was the proof I wanted that this really works. Since then, I’ve achieved over $8,300 in gross sales and I’m monitoring towards $10k. There have been challenges, certain — however I’m studying, I’m promoting, and I’m constructing one thing actual.” — Nicole, Kickstart Reseller
You possibly can take a look at the complete interview with Nicole under!
Nicole’s story is such a fantastic instance of what occurs whenever you comply with a confirmed course of. She didn’t go all-in on some fashionable, dangerous product. She adopted the steps, began small, and is now scaling up with confidence.
We constructed this mannequin particularly for individuals like Nicole — individuals who need one thing actual, versatile, and sensible. Whether or not your aim is an additional $1k/month or finally going full-time, reselling on Amazon is likely one of the most accessible methods to get there.
5. How a lot time does this take every week? Can I do that with a full-time job?
Completely — and numerous our college students do exactly that.
We name this the 2-Hour Amazon Shortcut as a result of most individuals can run this mannequin in as little as 2 hours per day, or about 10–14 hours every week. That’s sufficient to:
- Discover worthwhile merchandise
- Order and ship them to Amazon
- Monitor your account and monitor gross sales
And since Amazon does the packing, delivery, returns, and customer support, you’re spending your time on the highest-value duties: sourcing and technique.
You possibly can construct this round your life — early mornings, evenings, weekends. Some individuals even do it throughout lunch breaks at work.
As you develop, you would possibly select to place in additional hours or rent assist. However to get began? A few hours a day is greater than sufficient.
6. What sort of gadgets are you able to promote on Amazon? And the way do you discover them?
The brief reply: most of the massive manufacturers which might be already promoting on Amazon — so long as you should buy it cheaper elsewhere.
Right here’s how we train our college students to search out worthwhile merchandise utilizing our Kickstart Reselling technique:
- Establish merchandise with confirmed demand
We use particular instruments and information factors (like Greatest Sellers Rank, variety of evaluations, and estimated gross sales quantity) to ensure the product is already promoting nicely on Amazon. - Search for worth gaps
That is the core of the reselling mannequin. You’re searching for on a regular basis merchandise which might be being offered cheaper some other place — whether or not that’s Goal, Walmart, Boots, or Greatest Purchase. If it’s promoting for $15 on Amazon and you should buy it for $7 elsewhere, that’s a stable lead. - Examine the competitors
We keep away from listings the place there are too many different sellers or the place the worth is more likely to crash. Ideally, we wish merchandise the place there are only some sellers rotating within the Purchase Field — the part the place clients click on “Add to Cart.” That’s the way you make constant gross sales. - Calculate all of your prices
Earlier than shopping for something, we train you tips on how to run the numbers correctly. That features product price, Amazon’s charges, delivery, and any prep heart prices — so that you’re clear in your revenue margin earlier than you commit. - Begin small and take a look at
By no means go all-in on a product straight away. We train you to check a small amount, see how briskly it sells, after which double down on the winners. This retains threat low and confidence excessive as you construct.
Some sizzling classes?
- Well being & private care
- Residence and kitchen
- Workplace provides
- Toys
- Grocery gadgets with sturdy demand
At present, you would possibly discover a health accent at a reduction. Subsequent week, it is likely to be a cleansing product. The bottom line is following the numbers, not your private preferences.
In our free eBook and bonus workshop, we dive deep into what merchandise to promote, what kind of earnings to anticipate, and tips on how to discover the absolute best merchandise to get began with.
Go right here to obtain your copy and watch the bonus workshop.
7. How a lot does it price to start out the sort of enterprise, and the way a lot on a month-to-month foundation to take care of it? What are Amazon’s charges?
Beginning an Amazon reselling enterprise by way of our Kickstart technique is likely one of the most accessible on-line enterprise fashions obtainable at present.
One of many causes reselling is such a fantastic place to begin is the low upfront price. You don’t want 1000’s of {dollars} or large stock commitments. Most individuals get began with $500–$1,000 and develop from there.
Right here’s a easy breakdown of the standard startup and ongoing prices:
- Amazon Vendor Account – $39.99/month for the Skilled plan (beneficial)
- Preliminary Stock – You can begin testing with as little as a pair hundred bucks. Not like non-public label, you don’t want to purchase a whole lot of items of a single product.
- Prep Middle (non-obligatory) – If you happen to’re not prepping merchandise your self, many sellers use a prep heart to obtain, examine, label, and ahead merchandise to Amazon. Count on $1–$3 per merchandise.
- Transport to Amazon (if self-prepping) – $10–$30 per field, relying on weight/distance.
- Fundamental provides – If prepping at residence, you would possibly want tape, containers, and labels. Finances $50–$100.
One of many greatest benefits of the Kickstart mannequin is that you simply don’t have to go all-in on one product.
You possibly can take a look at a number of gadgets in small portions, see what sells, and scale up the winners. That retains threat low and helps you construct expertise and confidence rapidly.
Lots of our college students see their first gross sales — and even their first earnings — inside just some weeks of sending their first merchandise into Amazon.
8. What are some challenges an individual could face by promoting on Amazon? What occurs to gadgets that don’t promote?
Like all actual enterprise, reselling on Amazon comes with its ups and downs (however in comparison with most different on-line enterprise fashions, these are a breeze to navigate!)
The bottom line is realizing what to anticipate — and tips on how to deal with it when issues don’t go precisely to plan.
Listed below are a couple of of the frequent challenges inexperienced persons face (and the way we assist you to take care of them):
1. Selecting the correct merchandise
Not each merchandise that appears worthwhile on paper finally ends up promoting nicely in actuality. That’s why we train you to check small portions first — no massive dangers, no guesswork. You’ll enhance your product analysis abilities with just a little time and observe (and we now have instruments that can assist you pace up your progress massively).
2. Value competitors
Amazon is a dynamic market. Costs can fluctuate primarily based on demand and competitors. We present you tips on how to discover merchandise with sufficient margin to climate no matter could occur and tips on how to know when to carry or regulate your worth.
3. Stock administration
You’ll discover ways to steadiness having sufficient inventory to maintain promoting — with out tying up an excessive amount of money in merchandise that transfer slowly. This turns into much more vital throughout seasonal shifts.
4. Account well being
Amazon expects you to comply with sure efficiency metrics (like order defect charge, cancellation charge, and many others.). Fortunately, FBA handles most of this for you — however we nonetheless assist you to keep compliant and preserve your account in good standing.
Bear in mind, you’re testing small batches of a number of merchandise, so if one thing doesn’t carry out, it’s not an enormous setback. You possibly can rapidly pivot, be taught from it, and preserve transferring.
Over time, you’ll get higher at selecting winners and constructing techniques that make the whole lot smoother. These little bumps within the highway? They’re simply a part of constructing an actual, sustainable enterprise.
9. Are you able to inform us extra about your course? How does it really assist inexperienced persons?
Completely. Our Kickstart Reselling program, led by our reselling skilled (and my enterprise associate) Josh, is constructed for whole inexperienced persons. You don’t want expertise, merchandise, or tech abilities.
Right here’s what you get:
- 8-week coaching: Step-by-step system to go from zero to first gross sales
- Sourcing Vault: Our private checklist of internet sites to search out worthwhile merchandise
- Day by day Deal Alerts: We even assist you to spot real-time alternatives
- Weekly teaching calls: Ask questions and get assist from our group
- Non-public group: Meet different sellers, share wins, and get help
- Scaling instruments: Discover ways to outsource, scale, and switch this right into a full-time enterprise in order for you
It’s not fluff. We train actual, actionable methods and stroll you thru each step.
And whereas Kickstart focuses on the reselling mannequin (the place you discover discounted merchandise on-line and flip them for a revenue on Amazon), we additionally supply superior coaching for many who need to transfer into wholesale in a while.
That’s led by our Wholesale skilled, Mike, who’s superb at serving to individuals take issues to the subsequent stage after they’re prepared.
However to be tremendous clear: if you happen to’re simply beginning out, Kickstart is the right place to start. You’ll be taught the whole lot it’s good to make your first gross sales and construct a enterprise that matches round your life.
And if you happen to’ve caught round this lengthy, an enormous thanks for studying this put up that our good buddy Michelle requested us to write down.
Being occupied with private finance provides you such a leg-up on most individuals in the case of earnings streams, investing, and different matters that may actually set you up for achievement long run.
So even when we don’t work collectively, sustain the superb studying journey, and I want you all the perfect!
Are you curious about beginning a enterprise promoting on Amazon?
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