Manu Muraro, founding father of Your Social Workforce, is revolutionizing the social media panorama for small-business homeowners. She offers customized social media methods to assist girls solopreneurs and small accounts enhance engagement and visibility. Muraro additionally launched a content material creation store and Instagram coaching membership to assist professionals trying to stage up. In alignment along with her mission, she created The Reelies Awards, an annual Instagram Reels award present celebrating girls thriving on the platform. Born and raised in Brazil, she spent a decade at Cartoon Community and two years at King of Pops main advertising efforts. Right now, the multimillion-dollar powerhouse shares her inventive insights with us.
One factor I do on a regular basis is…
Take some time for myself. Having a enterprise, youngsters and canines—this doesn’t at all times occur naturally. So, I make certain to pause and loosen up a bit, watch an episode of a present or take heed to a podcast whereas on the transfer. I even do that on the workplace generally.
My mantra is…
Completed is best than good. As a enterprise proprietor it’s really easy to need to overlook all the pieces or do all the pieces as completely as doable. However generally [completing] a job is manner higher than on the lookout for perfection! Particularly relating to social media, which is the business I’m in!
In terms of Your Social Workforce, I want extra folks knew that…
We created a complete yr of Instagram content material for small companies in 2025. It comes with feed posts, carousels and reels, able to customise inside Canva together with your colours and message. [This way], folks will be constant with out spending hours on each single submit. You possibly can nonetheless create extra time consuming content material right here and there when you might have superb concepts and time. If you don’t, we acquired you.
My largest supply of inspiration…
For inventive concepts it’s TikTok. Not in the obvious manner, which might simply be the traits. I take numerous inventive inspo from the feedback, from how folks talk within the app. For visuals, I take numerous inspiration [from] nature and artwork.
One factor that’s tough for me however that I get pleasure from is…
Internet hosting occasions! It’s a ton of labor however so rewarding and energizing. This yr, we began the primary ever—and solely—Instagram Reels award present, The Reelies. Assume [of it as] the Oscars for small entrepreneurs. We had a sold-out award ceremony in a ravishing basic movie show and everybody appeared superb on the purple carpet! It was so energizing to fulfill 300 enterprise homeowners and creators from everywhere in the U.S. and Canada in particular person and acknowledge folks for his or her work! I encourage everybody to enter their Reels and be part of us right here in Atlanta in 2025!
I deal with negativity by…
[Taking] deep breaths. As somebody who’s at all times on social media, I come throughout numerous keyboard warriors. I really feel like one of the best ways to cope with that’s [by] giving it time as an alternative of responding forwards and backwards within the warmth of the second. I suppose the identical applies to private relationships.
A technique I keep sturdy is by…
Specializing in my household, my enterprise mission and objectives, as an alternative of getting caught [up] in small issues that don’t matter.
Once I want a jolt of vitality…
I’ve some espresso, pet the canine, name my mother, play some music, act foolish with my youngsters. Whichever is out there to me on the time.
Essentially the most shocking factor about me is…
That I’m 48! I’m at all times shocked by that since I’m only a child. Time is bizarre!
I would like folks to know me for…
Being a voice of purpose and a supply of calm for girls entrepreneurs. At a time when educators and coaches are at all times telling them to do extra, I need to remind them [that] bandwidth comes first!
In 10 years, I hope to…
Be alive, wholesome and having fun with life. Every little thing else is secondary.
This text initially appeared within the September/October 2025 difficulty of SUCCESS© Journal. Photograph courtesy of Manu Muraro.
